- ROLE

Art Direction, Graphic Design

- FOR

GUND | Spin Master

In August 2024, I led the design and art direction for the GUND email marketing campaign that featured my designs, GIFs, and creative direction. The campaign achieved remarkable success, generating an additional $22,655 in profit compared to the previous year, all within the same budget. This demonstrates the value of engaging thoughtfully designed visuals and the power of incorporating playful, on-brand elements like cute GIFs to connect with the target audiences and drive results.